Entries by Elijah Larson

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Strategies to Reduce Cost Per Hire for CDL Drivers

For carriers and recruiters in the trucking industry, keeping a close eye on recruitment costs is more important than ever.     The metric you’ll need at the center of your hiring strategy is Cost Per Hire (CPH). By understanding exactly what goes into this number, and the ways you can strategically lower it, you can improve hiring efficiency, reduce wasteful […]

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Building Strong Recruiting Partnerships: What Carriers Should Expect from a Quality-Focused Talent Partner

In a challenging hiring market, the right recruiting partner can make the difference between constant turnover and long-term driver retention. Carriers rely on these partnerships to support capacity, streamline hiring processes, and improve the overall driver experience.     However, not all recruiting partners operate with the same priorities. Some focus on volume, promising high applicant counts without considering whether […]

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Truck Driver Sign-On Bonus Programs: How to Strengthen Recruitment and Retention in 2025

In a labor market where demand for qualified CDL drivers remains consistently high, a well-constructed sign-on bonus program can be a powerful tool for recruiting quality talent.    However, if a bonus program is implemented without clear objectives, potential outcomes, or sufficient communication, it can instead become an expensive initiative that fails to generate long-term […]

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Safety Analytics & Accident Prediction: What Carriers Need to Know

In the trucking industry, safety is everything. Every mile driven represents a carrier’s responsibility to safeguard its drivers, cargo, and the people they share the road with.    As data collection technology grows more advanced, carriers have new opportunities to prevent accidents before they happen. Safety analytics and accident prediction tools are becoming a key part of that effort, […]

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Maximizing ROI: How Carriers Can Budget Effectively for Driver Recruitment

Recruiting drivers is one of the largest and most important expenses for any carrier. A well-planned budget helps ensure that every dollar is used strategically, supporting both short-term hiring needs and long-term retention.     Careful budgeting allows carriers to evaluate what works, eliminate waste, and make confident decisions about where to invest. An effective recruitment […]

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How to Build and Maintain a Talent Pipeline for Drivers

In today’s competitive trucking industry, recruiting skilled truck drivers requires more than filling immediate vacancies. It takes a consistent, long-term approach to identify talent, build relationships, and keep drivers engaged over time. A well-managed talent pipeline helps carriers stay ahead of staffing needs, reduce hiring costs, and strengthen their overall workforce stability.    Keep reading […]

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How to Handle Pay Transparency in a Competitive Hiring Market

Driver pay has always been one of the most important factors in trucking recruitment. In recent years, however, the spotlight has shifted to pay transparency.     Drivers expect to see accurate pay details before they apply, and states are increasingly requiring carriers to disclose compensation in job postings. In a competitive hiring market where trust […]

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5 Retention Metrics You Should Actually Be Tracking

Many trucking companies measure turnover as their primary gauge of retention success. While it’s an important indicator, turnover alone doesn’t tell the full story of driver satisfaction or the overall health of your company culture.     Relying solely on turnover rates can hide deeper issues, such as engagement, communication, and growth opportunities, which can all […]